More than 4000 people took part in the dragon boating and kayaking races at Jurong Lake over the weekend 29th – 30th March 2014 in the PA Paddle Fest 2014 organized by the People’s Association.
Besides the the competitive categories this year, there are also new categories such as the inter-generation race to promote family bonding, a para-venture race for special needs participants and the Jurong cluster fun race meant for Jurong residents.
In a fun and hot outdoor event like this, Sqwincher has to be there to hydrate everyone under the hot sun.
Indeed, we have a sales booth there selling our Sqwincher Qwik Stiks drinks (Zero Sugar) – suitable for all ages and our Sqwincher Sqweeze Pops. The team of us have great fun introducing the Sqwincher products to our new friends at Paddle Fest 2014. It also bring us great joy when we hear feedbacks from some of the paddlers that after drinking the Sqwincher Qwik Stiks drinks, they feel hydrated, less fatigue and no muscle cramps.
We have the honor of our Deputy Prime Minister and Minster for Finance, Mr Tharman Shanmugaratnam dropping by our booth to enjoy a Sqwincher Sqweeze Pop to beat the heat.
We hope everyone have a great time and see you all again in the next boating race this year.